The Story of
Over time, I noticed a troubling pattern: talented women and underrepresented voices being overlooked or held back in leadership roles - not because of their ability, but because their potential wasn’t fully seen, heard, or valued. Even more concerning, in some industries, women in leadership are sliding backwards - a reality highlighted by Forbes that demands urgent action.
Shatter Barriers and
Light the Way
Ignite Your S.H.I.N.E. exists to spark the brilliance in every woman, helping her break through barriers and lead with confidence and purpose. We believe leadership isn’t about titles, it’s about courage, connection, and stepping into your unique shine.
We partner with organizations already holding space for women to rise, offering keynotes that inspire meaningful growth and unforgettable moments. Through our signature S.H.I.N.E. approach, we weave together emotional intelligence, brain science, and leadership skills, guiding women to ditch self-doubt, embrace their voice, and light the way for others.
We’re here to be a thought partner, not just a speaker.
Together, we’re redefining leadership and building cultures where every voice is valued, every strength is celebrated, and every leader has the courage to break ceilings, not spirits.
What Leaders Are Saying About
“We absolutely loved LaVonna and her inspiring message.”
She is not your typical keynote speaker as she engages the audience with interactive activities, games, and questions. We would highly recommend her to anyone looking for a difference maker for their organization.
Patrick Murphy
HEAD COACH | ALABAMA SOFTBALL
“LaVonna has a passion for empowering women to shine in leadership roles.”
LaVonna created an environment where each woman felt supported and encouraged to step into her leadership potential.
I left the event feeling more connected, motivated, and equipped to continue on my own leadership journey!
Dr. Demica Sanders
DIR. PROFESSIONAL LEARNING | CLAS
“LaVonna Roth and her Ignite Your S.H.I.N.E Framework have been a transformative force.”
Her impact was immediate and profound, captivating the audience with her dynamic presence and empowering message. Her genuine warmth and authenticity create a supportive environment that extends beyond the stage.
Benjamin J. Kessler, M.F.A.
PHILANTHROPY MANAGER
UNITED WAY, WELD COUNTY
Where Every Individual’s Brilliance Fuels Collective Success
Self
Leadership begins with understanding yourself - your strengths, gifts, and what makes you uniquely you! When you stand confidently in who you are, you unlock your potential and create space for others to do the same. Knowing your strengths isn’t about ego; it’s about recognizing where you shine brightest and how your brilliance fits with the people around you. Together, those collective strengths become a force for progress, creativity, and impact. The beauty of leadership is that it’s not meant to be a solo act. By valuing our differences, we lift each other higher than we ever could on our own.
Heart
Heart is the fire that keeps us going. It’s about aligning what you care deeply about with what you do, creating energy that fuels motivation, not just for yourself, but for the people you lead. As a leader, it’s about getting to know what excites you and those you lead so they come alive. When people connect their passions to their work, fulfillment grows, creativity thrives, and the drive to make a difference becomes unstoppable. Heart is about leading with care, understanding what matters most to those around you, and making sure their passions have room to shine.
Inspire
Inspiration doesn’t just show up... it’s something we create. Life will throw curveballs, and challenges will come. Being a leader isn’t about ignoring the tough stuff; it’s about embracing those moments, feeling the emotions, and finding a way forward. This doesn’t mean pretending everything is okay. It means finding strength in the lessons life teaches and using them to keep moving. When leaders show resilience and purpose, they inspire others to do the same. That’s the magic of inspiration! It comes from being real, finding ways through, and showing what’s possible.
Navigate
Leadership isn’t about following a straight, perfect path. It’s about finding your way through the twists and turns, even when things get messy. Life’s challenges aren’t just obstacles; they’re opportunities to uncover strengths you didn’t know you had and to grow in ways you didn’t expect. Every curve in the road teaches a lesson and adds to the story you’re creating. As a leader, how you handle these moments not only shapes your path but also sets the tone for the people around you. When you see challenges as stepping stones instead of setbacks, you lead in a way that’s real, relatable, and inspiring.
Exceptional
Exceptional isn’t a finish line you cross; t’s an ongoing journey! It’s about stepping into who you’re meant to be, owning your uniqueness, and letting go of what the world says you should be. Exceptional leaders don’t aim for perfection; they celebrate the progress, the learning, and the growth along the way. When you embrace your own journey, you encourage others to do the same. What makes you different is exactly what makes you powerful. Exceptional leadership is about creating a space where everyone’s uniqueness shines, knowing that we’re all at our best when we keep growing, evolving, and becoming more of who we are.
Impact & Community
Just like fireflies shine brightest when they synchronize their lights, leadership thrives when people uplift each other. Through community partnerships, we live The Firefly Effect by stepping into our own S.H.I.N.E. and creating space for others to do the same. By amplifying underrepresented voices, we’re sparking change that reaches beyond traditional leadership.
Will you join us?
Ready to lead in a way that impacts far beyond work?
Transform your leadership confidence today.